Of course, Opera is not the first browser that uses native ad-blocking. People love watching videos, and we believe this feature will significantly improve the way you experience your favorite video content. You can drag your video around the screen and close it immediately should the need arise. Browse, shop online or do the research without missing out on the video action. You can click the gear icon in the pop-up to go there quickly.Īnother important addition in this version is the video pop out feature, which allows you to shift your video frame to the side of your screen, so you can multitask. If you disable ad blocking on a website, the website is added to an exception list, which you can manage from Opera’s settings. The ad blocker dialog will reveal statistics showing how many ads you’re blocking on the current page and how many you’ve blocked overall. To activate or deactivate ad-blocker for a specific website, simply click the shield icon in the address bar and flip the switch there. It’s deactivated by default, so you need to go to Settings (or Preferences on Mac) and flip the “Block ads” switch to turn it on. Using Opera’s native ad blocker is really simple. Furthermore, Opera blocks ads as early as possible: right in the engine, when a network request for a URL is first being made. Opera checks the block list using native code and fast algorithms, making the computation as fast as possible, which is out of reach for extension-based solutions. Many ad-blocker extensions spend a lot of time checking whether URLs or page elements occur in their block lists. And, “native” means that the ad blocking happens at the web engine level, making page loads much faster, while consuming much less memory than extension-based ad blockers. So, in order to avoid that, they introduced the native ad-blocking technology directly to the browser. This is a serious performance issue that browsers haven’t been able to respond to for a long time. And they realized that with no bloated ads, some top websites would load up to 90% faster.
But, now it the time to release it for desktop and mobile devices and they claim that top website can now load up to 90% faster.Īccording to Opera speed is a very important aspect to them and for the past 20 years they have always kept pushing ahead for faster and leaner browsers.
Earlier this year Opera presented built-in ad blocking for the developer version of its browser.
Opera is entering the game of ad-blocking and faster internet browsing. One more browser is adding built-in ad-blocking software. Opera presents native ad-blocking software
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